How Nonprofits Can Use Video to Drive Donations
How Nonprofits Can Use Video to Drive Donations
Video is one of the most effective tools for nonprofit fundraising. Here’s how you can maximize your impact:
Tell a Story, Not Just Statistics – People connect emotionally with stories, not numbers.
Showcase Real People – Highlight those who benefit from your nonprofit’s work.
Use a Clear Call-to-Action – Tell viewers exactly what to do next (Donate, Share, Volunteer).
Leverage Social Media – Optimize for short-form platforms like Instagram and TikTok.
Host Virtual Fundraisers – Use live streaming to engage donors in real time.
